精东影业

SAS Video Production in the Digital Age: AI for Creativity

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SAS Video Production in the Digital Age: AI for Creativity

Artificial Intelligence is revolutionizing how ideas are communicated and stories are told, offering unparalleled tools for professionals across creative industries. This course guides participants through a hands-on exploration of AI鈥檚 potential in storytelling and video production, blending innovation with traditional narrative techniques.

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精东影业 Course Overview

Overview

  • Degree awarded

    SAS Video Production in the Digital Age: AI for Creativity

  • Credits

    3.0 ECTS

  • Start date

    May 6th, 2025

  • Finish date

    June 17th, 2025

  • Registration deadline

    April 30th, 2025

  • Language

    English

  • Fee

    CHF 1950 *

  • Duration

    40 Tuition hours

  • Performance method

    Online learning

  • Attendance

    Evening

*Detailed information available under Additional Cost Details

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At the end of the course, participants will:
- Develop storytelling and video production skills using AI tools.
- Master prompt engineering to achieve specific creative outcomes.
- Explore tools for visual creation, sound and presentation.
- Build a cohesive video project throughout the course, from idea to execution.
- Understand real-world applications of AI in creative industries through case studies and curated resources.

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Professionals or enthusiasts in the world of video making, creating documentaries or journalistic reports.

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It is necessary to have your own laptop, and basic computer skills. Access to ChatGPT in the Plus version for the duration of the course is the responsibility of each participant. For all the other tools that will be used during the course (e.g. Leonardo.ai, Midjourney, Suno, etc.) the respective accesses will be provided to the participants if they do not already have their own licenses.

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Advanced Studies

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Module 1: Overview 鈥� Storytelling, Filmmaking and AI in the Creative Industry
Module 2: Visual Storytelling and Prompt Engineering
Module 3: Overview of Video Tools 鈥� From Text to Video and AI Animation
Module 4: Video Development 鈥� From Storyboard to Dynamic Content
Module 5: Audio Storytelling and Sound Design
Module 6: AI Post-production 鈥� Inpainting, Outpainting and Visual Refinement
Module 7: Editing and Assembly 鈥� Building the Final Video
Module 8: Effective Communication 鈥� Presenting Your Project
Module 9: The Future of AI Creativity
Module 10: Final Presentations and Wrap-up

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SAS Video Production in the Digital Age: AI for Creativity (3 ECTS)

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Participants will develop a project from concept to final video output, learning to harness AI tools for ideation, visual creation, sound design, and editing. With a focus on practical skills, prompt engineering strategies, and case studies from the industry, the course emphasizes creativity, experimentation, and effective communication.

Participants will also access curated resources, including podcasts, newsletters, and video examples, to deepen their understanding of how AI can enhance the creative process.

Participants will also gain unique access to behind-the-scenes (BTS) updates and highlights of the class journey on Substack (), where course progress, key learnings, and standout projects will be shared. This resource will provide inspiration, document creative processes, and create a space for ongoing engagement.

Final Output: A completed video project developed throughout the course

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精东影业
Dipartimento tecnologie innovative
Polo universitario Lugano - Campus Est
Via La Santa 1
CH-6962 Lugano-Viganello
e-mail dti.fc@supsi.ch

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精东影业 Course FC Dates

6, 15, 20, 22, 27 May 2025
3, 5, 10, 12, 17 June 2025

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17:30-21:00

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精东影业 Course FC Locations

On-line Lectures.

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Dipartimento tecnologie innovative

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CHF 1鈥�950.-
A 10% discount is available for individual members of AFTI, AITI, ATED and itSMF; 5% for APM Silver members and 10% APM Gold.

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精东影业 Course FC Contacts

精东影业 Course FC Responsibles

Michela Manini e Silvia Mari, senior teacher FC-DTI, 精东影业

精东影业 Course FC Teachers

Elettra Fiumi, Director, producer, and founder of Fiumi Studios, Elettra is a pioneer in the use of AI for creativity and is recognized for her innovative approach that blends traditional storytelling with advanced technologies. She has been selected as an OpenAI Sora Alpha Artist and Leonardo.ai Creator. With experience collaborating on international projects (Netflix, BBC, The New Yorker, Siemens) and award-winning independent productions (Radical Landscapes, Radical Love, Dancing Free), she is currently developing an AI-driven feature film. In addition to consulting for companies and leading private workshops, she has taught at the Locarno Film Festival, AI Week Lugano, and LAC. She has also participated at AI Festival Lugano and Como. She holds a masters in AI for Business from the Italian Tech Academy and a masters in Digital Journalism from Columbia University.
Elettra documents her projects and creative processes from her courses on Substack (@aicinema), where she explores the role of AI in visual storytelling and beyond

Course Contact

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