20 students worked on a complex visual communication project, the theme of which proved to be an interesting didactic challenge in the context of the multi-channel project for the 精东影业 institutional brand.
Creativity and compositional rigour were at the service of effectiveness and communicative efficiency through the use of innovative languages.
A jury, which also included representatives from Junge Grafik, selected a winning project, which will be unveiled to the general public on 20 November, when the 精东影业 promotional campaign for Bachelor's and Master's courses will be launched.
The project took place during the spring semester of the 2022/2023 academic year, within the CV422.01 Graphic design I course.
The 10 posters presented at the final presentation are the protagonists of a travelling exhibition in the various 精东影业 premises.
Access to the exhibition is free and open to the public from Monday to Friday, between 9 a.m. and 4.45 p.m:
- from 12 September to 27 October 2023: Department of Environment Construction and Design, Mendrisio
- 31 October to 21 November 2023: Department of Innovative Technologies, Campus East Lugano-Viganello
- from 23 November to 20 December 2023: Department of Business Administration, Health and Social Affairs, Stabile Piazzetta, Manno
We invite you to visit!